Economics of Higher Purpose, The
Eight Counterintuitive Steps for Creating a Purpose-Driven Organization

Additional Resources
PDF Sellsheet
- Release Date: 08/20/2019
- Publisher: Berrett-Koehler Publishers
- Classification: Nonfiction
- Classification: Nonfiction
- Series: N/A
- Format: Unabridged edition
- Genre: Business, Motivation & Inspiration
- Author: Robert E. Quinn Anjan Thakor
- Read by: Wayne Shepherd
- Duration: 389 minutes
- Run Time: 389 minutes
- 5 Audio CD(s) - 9781974963379
- 1 Audio MP3 CD(s) - 9781974963386
Economics of Higher Purpose, The
Economics of Higher Purpose, The
Eight Counterintuitive Steps for Creating a Purpose-Driven Organization
Eight Counterintuitive Steps for Creating a Purpose-Driven Organization
- By Robert E. Quinn Anjan Thakor
- Genre: Business, Motivation & Inspiration
Audio CD
08/20/2019
5 Audio CD
389 minutes
9781974963379
Audio MP3 CD
08/20/2019
1 Audio MP3 CD
389 minutes
9781974963386
Description:
What does a lofty notion like purpose have to do with business basics like the bottom line? Robert E. Quinn and Anjan V. Thakor say pretty much everything. Leaders and managers are taught that employees are self-interested and work resistant, so they create systems of control to combat these expectations. Workers resent these systems, and performance suffers. To address the performance issues, managers double down on the coercion, creating a vicious cycle and a self-fulfilling prophecy. But there is a better way. Quinn and Thakor show that when an authentic higher purpose permeates business strategy and decision-making, the cycle is broken. Employers and employees see themselves as working together toward an inspiring goal, not just trying to hit quarterly targets. They fully engage, become proactive contributors, and, ironically, easily exceed those quarterly targets. Based on their widely acclaimed Harvard Business Review article, Quinn and Thakor offer eight sometimes surprising steps for shifting from a transaction-oriented mind-set focused on constraints to a purpose-oriented mind-set focused on possibility. This iconoclastic audiobook will help any organization discover its authentic purpose and weave it into the fabric of every-thing it does, leading to unprecedented levels of personal satisfaction, service and product innovation, and economic growth.Audiobook
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